361° becomes official partner of Hangzhou 2022 Asian Games
On the evening of June 21, a special signing ceremony themed "passion builds the future" was held on the bank of Qiantang River in Hangzhou. 361° (China) Co., Ltd. officially signed a contract to become official sports apparel partner of the 19th Asian Games Hangzhou 2022. The cooperation with the Hangzhou Asian Games this time is the company’s support for the fourth consecutive Asian Games after the 2010 Guangzhou Asian Games, 2014 Incheon Asian Games and 2018 Jakarta Asian Games.
“To join hands with Hangzhou Asian Games and become its official partner is a continuation of the brand spirit of 361° -- an extra degree of passion. And we hope that the Asian Games will become a unique cultural symbol of 361°.” Ding Wuhao, the executive director and president of 361°, also said at the signing conference that sport plays an increasingly important role in living a healthy life. He hoped that collaboration with the Asian Games again will help people keep this passion and promote the influence of the healthy life and concept.
It is reported that 361° will provide comprehensive sports equipment support according to the needs of the game. Based on its experience of continuous support for grand international sports events for many years, and the advantages in equipment design and technology, the company will provide various sports equipment to the staff of the Olympic Council of Asian, the staff of the games, technical officials, referees, volunteers, torchbearers, escort runners, security staff, medical staff, cheerleaders, opening and closing ceremony performers and staff, etc..
In order to further support the promotion of the Asian Games spirit, 361° donated “the Asian Games football dream equipment packages for the public” to the Asian Games Hangzhou 2022 Organising Committee, and committed to participating in the grand public campaign of " 2022 Asian Games Aspirations". Through public projects such as "Football Dreams of Asian Games ", the company collaborates with the organising committee to promote the participation of youngsters in the Hangzhou Asian Games.
At present, the preparatory work for the Hangzhou Asian Games is advancing in an orderly manner. HAGOC has successively released the solicitation announcements for six categories of sponsors, including building ceramics and Chinese fast food service. It will work with all sponsors to present a sports and cultural feast that embodies the "Chinese style, Zhejiang characteristics, Hangzhou charm and the spirit of co-construction and sharing".
361°成杭州2022年亚运会官方合作伙伴
21日晚,一场别开生面的以“热爱造未来”为主题的签约在杭州钱塘江畔举行。三六一度(中国)有限公司正式签约成为杭州2022年第19届亚运会官方运动服饰合作伙伴。此次与杭州亚运会携手,是361°继2010年广州亚运会、2014年仁川亚运会和2018年雅加达亚运会后,连续第四次支持亚运会。
“能够与杭州亚运会携手,成为杭州亚运会官方合作伙伴,是361°多一度热爱品牌精神的进一步延续,我们希望亚运会成为361°独特的文化符号。”361°集团执行董事兼总裁丁伍号在签约发布会上表示,体育对人们的健康生活的保障作用日渐凸显,希望通过再度携手亚运会,让这份热爱持续,让健康生活和理念更加深入人心。
据悉,361°将根据杭州亚运会赛事需要提供周到全面的运动装备保障,充分发挥多年来持续支持国际大型体育赛事的经验,以及在装备方面兼具设计与科技的优势,为亚奥理事会工作人员、赛会工作人员、技术官员、裁判员、志愿者、火炬手、护跑手、安保人员、医疗人员、啦啦队、开闭幕式表演及仪式上场人员、开闭幕式工作人员等提供各类运动装备。
为了进一步支持亚运精神的推广,361°向杭州亚组委捐赠了亚运足球梦想公益装备包,并承诺积极参与到“寻找2022个亚运梦想”大型公益行动中,通过“亚运足球梦想”等公益项目与杭州亚组委共同推动青少年参与到杭州亚运会中。
据了解,目前,杭州亚运会各项筹备工作正在有条不紊地推进,杭州亚组委相继发布了包括建筑陶瓷、中式快餐服务等六个类别赞助企业的征集公告,将携手所有赞助企业共同打造一届充满“中国风范、浙江特色、杭州韵味、共建共享”的体育文化盛会。
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